Job Title:	SAS Senior Marketing Analyst - Thames Valley
Reference:	TV-CONSENMARKANA
Salary:	£300 - £400 per day
Location(s):	London
Industry(s):	Telecommunications
Advertiser:	Harnham Search & Selection
Employment Type:	Contract
Posted:	08-02-2010

Description:

SAS / SQL Senior Marketing Analyst - Hampshire Berkshire Borders


 

Sector:       Telecoms/ Internet

Rate:       £300-400 P/D

Location:    Thames Valley, Berkshire Hampshire Borders

SAS / SQL Marketing Analyst Overview:

Senior Marketing Analyst required to work in the insight division of one of the UK's leading Telecoms and Media groups. As a Senior Marketing Analyst, you will play a pivotal role in providing complex analysis and strategic insights for some of the company's largest projects. You will be involved in all aspects of requirements gathering, writing client proposals, statistical analysis (including customer targeting, profiling, segmentation, clustering, CHAID, propensity modelling etc), and presenting strategic data findings at board level.

The Person:

This role is well suited to a candidate with a solid analytical background with SAS, who is keen to work in a customer driven, data environment. Your skills must include the following:

- Solid SAS skills; you will have advanced skills with SAS tools and are likely to have worked with SAS Marcos, SAS Base etc

- Solid Analytical background in at LEAST one of the following areas; CHAID, propensity modelling, customer profiling & targeting, Direct Mail / Email Campaigns, Targeting Models, Cross Sell, Retention & Churn etc

- Excellent communication skills and the ability to present analytical SAS findings to non technical audiences up to board level

- Solid academic background in a relevant field, such as Statistics, Economics, Maths, Operational Research etc

- Additional experience in the retail sector is highly beneficial, however is not essential.

 

This is an outstanding opportunity to join a hugely successful UK  house hold name, where you will be given the opportunity to further your technical SAS skills, in addition to your strategic marketing skills in the world of CRM and Direct Marketing. If you are a Senior SAS Analyst, looking for your next challenge in data, apply now!

 

Key Skills: SAS Analysis, Insight Analyst, Marketing Analyst, CRM, Direct Marketing, Statistical Modelling, Retail, Data Analyst, Consultant